Kolorob’s innovative idea taps into the virtual space of ICT, creating an online platform and physical space to improve access to information on essential services for those who are ‘new’ to the city. We have created a service directory and interactive map to allow users to search and compare information. Our map allows users to find a clinic, or a school, or a government office that they may have otherwise not known about. As a user, you can also add new information to the app- updating details of an existing school, or adding details of a new employment opportunity. Most importantly, you can provide feedback on the services that you have paid for- answering such questions like was it value for money? Was it child friendly? Was the service you needed available at the health centre you visited? Are there any free services available?
We want to create a dialogue between those who provide services and those who use services- in a largely unregulated environment. We believe that our Kolorob tools- the service directory, the ability to compare information, navigate to location and ability to share views on a service, will ultimately drive up quality of provision- particularly for children- in the areas Kolorob targets.
Kolorob’s vision is to create an online platform and physical space that improves access to information on essential services aimed at reaching a large proportion of people living in poor urban settlements, with a focus on the estimated 2-3 million residents living below the poverty line in Dhaka. More specifically, Kolorob has the potential to impact the growing young population and social mobilisers within their neighbourhoods. Bangladesh already has 13.2 million social media users, which presents a unique opportunity to grow huge across Dhaka.